Last updated: 14 August 2025

This Cookie Policy explains how Smart Stream Pro (“we”, “us”, “our”) uses cookies and similar technologies on smartstreampro.com and related pages (the “Site”). It should be read together with our Privacy Policy and Terms of Service.

We follow the UK GDPR, the Data Protection Act 2018, and the Privacy and Electronic Communications Regulations 2003 (PECR).

1) What are cookies?

Cookies are small text files placed on your device when you visit a website. They are widely used to make websites work, improve performance, and provide information to site owners. We also use localStorage, sessionStorage, pixels, and SDKs which operate similarly (we refer to all of these as “cookies”).

2) How we use cookies (lawful basis)

Strictly necessary cookies – required for the Site to function (e.g., security, page navigation, forms, checkout).

Lawful basis: not consent; permitted under PECR Rule 6(4) as “strictly necessary”.

Preferences/functional cookies – remember choices (e.g., language, form state).

Lawful basis: consent.

Analytics/performance cookies – help us understand usage and improve the Site (e.g., Google Analytics 4).

Lawful basis: consent.

Advertising/targeting cookies – measure ads and build audiences (e.g., Meta Pixel, Google Ads).

Lawful basis: consent.

We do not drop non-essential cookies until you consent.

3) Getting and managing your consent

On first visit, you’ll see a cookie banner. You can Accept all, Reject non-essential, or manage granular choices by category.

You can withdraw or change consent at any time via the “Cookie Settings” link (place this in your footer).

We keep a record of your consent status for up to 12 months (then we’ll ask again).

Tip for your site build: add a visible “Cookie Settings” link in the footer on every page.

4) Third-party cookies and international transfers

Some cookies are set by third parties (e.g., Google, Meta, Stripe). These providers may process data outside the UK/EU (often in the United States). Where that occurs, transfers are safeguarded using UK Addendum to the EU Standard Contractual Clauses or equivalent mechanisms. See each provider’s privacy policy for details.

5) Cookies we use

This list reflects common services used on Smart Stream Pro. Keep the ones you use and delete any you don’t. If you add tools later, update this table.

A. Strictly necessary (no consent required)

CookieProviderPurposeDuration__stripe_mid, __stripe_sid, mStripeFraud prevention, secure checkout/payment links1 year / 30 mins / 2 yearscf_chl_* / __cf_bm (if Cloudflare used)CloudflareBot management, security30 mins–24 hrsss_session / ss_cookie (example)Site / GHL embedMaintain session for forms/calendarsSession–1 yearcookie_consent, cookie_preference_*CMPStores your consent choicesUp to 12 months

B. Preferences / functional (consent)

CookieProviderPurposeDurationlocale, site_pref_*SiteRemembers language/UX preferences6–12 monthsghl_form_* (if GHL widgets used)GoHighLevelRemembers form state to improve submissionSession–6 months

C. Analytics / performance (consent)

CookieProviderPurposeDuration_ga, ga*Google Analytics 4Distinguish users, session metrics13 months (typical)_gidGoogle AnalyticsSession analytics24 hours_gcl_auGoogle (Ads/GA)Conversion measurement/attribution3 months

D. Advertising / targeting (consent)

CookieProviderPurposeDuration_fbp, frMeta (Facebook)Ad delivery, retargeting, measurement3 months / 90 daysIDEGoogle/DoubleClickAd delivery, conversion tracking13 months (EEA/UK)test_cookieGoogleAds functionality check15 minutes

Providers’ names and cookie lifetimes can change. Always consult their latest documentation:

Google: https://policies.google.com/technologies/cookies

Meta: https://www.facebook.com/policies/cookies/

Stripe: https://stripe.com/cookies-policy/legal

6) Similar technologies we use

Pixels/Tags (e.g., Meta Pixel) – track events (page views, purchases) for analytics/ads.

LocalStorage/sessionStorage – store small bits of data in your browser for functionality or preferences.

Device signals – some providers use device/advertising IDs (on mobile) subject to your OS settings.

7) How to change your cookie settings

Use our Cookie Settings tool (footer link) to adjust categories any time.

You can also control cookies in your browser:

Chrome: Settings → Privacy & security → Cookies and other site data
Safari: Settings → Safari → Privacy & Security
Firefox: Settings → Privacy & Security → Cookies and Site Data
Edge: Settings → Cookies and site permissions → Manage and delete cookies

For interest-based advertising choices, see:

Your Online Choices (EU/UK): https://www.youronlinechoices.com/uk/

Google Ads settings: https://adssettings.google.com/

Meta (Facebook) Ad Preferences: https://www.facebook.com/adpreferences/

Blocking or deleting cookies may impact Site functionality.

8) How long we keep cookie data

Cookie lifetimes vary (see tables). Where we store consent logs or cookie preferences tied to your device, we generally retain them for up to 12 months, after which we’ll ask you again.

9) Updates to this policy

We may update this Cookie Policy to reflect changes in technology, law, or our services. When we make material changes, we will update the “Last updated” date and, where required, re-prompt for consent.

10) Contact us

If you have questions about this Cookie Policy or our use of cookies:
Email: [email protected]